Intro
New year, new resolutions.
After having intellectualized for too long, I decided to take action.
The purpose of this newsletter is to share with you my outreach experiences and experiments. (7+ years)
Every week I’ll share my outreach experiments with you covering:
Strategy
Data
Automation
Copywriting
Vision
I used to be a salesman, so I know how frustrating it can be to repeat the same tasks repeatedly without having a long-term vision.
I have also been an engineer, so I know that a process results from several logical steps and that a system is more efficient than just a single action.
I’m a big fan of experimentation.
Mission
I’m here to help people understand how to use Outbound as an acquisition channel to:
Get more traction
Gain market understanding
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